Mediums: Graphic Design + Machine Learning + Coding + UIUX

Theme: Invent Cringe as an Ideology: Cringism

Tools: Photoshop | Illustrator | Indesign | p5.js | ml5.js | Figma

Solo Project | 4 months | 2025

CRINGISM

What is Cringe Drama?

Cringe Drama often feature characters making socially awkward behaviors, provoking feelings of discomfort or secondhand embarrassment in the viewer.

Why Cringe Drama Becomes Popular?

Through watching cringe drama, we feel like the protagonist serves as surrogates for us to vent emotions that accumulated in real life.

A HANDBOOK FOR CRINGISM

I trained a machine learning model to recognize human facial expressions in response to cringe moments in shows. On the Crigism website, as audiences watch selected clips from cringe dramas, their facial reactions gradually trigger a dynamic poster to emerge for that show, unfolding piece by piece.

Cringe Drama In 2000s

Cringe drama emerged as a new comedy genre.

Cringe Drama in 2020s

Cringe drama serves as a compensation for the audience's accumulated emotions in real life.

Key Values

The Deconstruction of Repression

The Aesthetics of Violence

Magical Realism

Hypothesis

Invent Cringe as an Ideology: Cringism

How does the visual narrative of cringism help the youth community accept the absurdity of daily life, embrace their past awkwardness, and empower them to challenge social norms?